Mars Wrigley

Type: Campaign & Branding Concept

Agency: VLMY&R Commerce

 
 
Illustrator Branding Freelance Designer Campaign Project FMCG Packaging Poster A Board Sandwich Board Snack Hack Mars Wrigley
 
 
 

Snack Hack

Brief:

A scalable activation strategy that allows Mars to launch new line of natural indulgence products into the market.

Deliverables:

Snack Hack - a strategy that simultaneously combines deliciousness with healthy snacking! Our target audience of yummy mummies discover they are in the know with the hack of the century - indulgence doesn't have to be unhealthy!

 
 
Illustrator Branding Freelance Designer Campaign Project FMCG Packaging Poster Snack Hack Mars Wrigley
Illustrator Branding Freelance Designer Campaign Project FMCG Packaging Poster Snack Hack Mars Wrigley
Illustrator Branding Freelance Designer Campaign Project FMCG Packaging Poster Snack Hack Mars Wrigley Supermarket SignageIllustrator Branding Freelance Designer Campaign Project FMCG Packaging Poster Snack Hack Mars Wrigley Supermarket Signage
Illustrator Branding Freelance Designer Campaign Project FMCG Packaging Poster Snack Hack Mars Wrigley Supermarket Signage
Illustrator Branding Freelance Designer Campaign Project FMCG Packaging Poster Snack Hack Mars Wrigley Supermarket Signage
 
 

I worked on these projects as a senior designer and art director within the wider design team at VLMY&R Commerce. Some of the work shown may not have made it to the final execution.